They have invited you to speak on a panel, congratulations!
You have something to say that others want to hear. Is FEAR setting in?
I hope not – there is a lot you can do in advance to help yourself overcome the FEAR and be FABULOUS.
Firstly know – they invited YOU because they value YOUR OPINION.
What a fabulous opportunity to share your expertise and significantly improve your public profile and that of your company or industry.
What can you do in advance?
First, and foremost – KNOW YOUR AUDIENCE. What information applies to them? If it is an audience of mixed expertise – do not leave anyone out. Use as little industry jargon as possible.
A few facts and statistics included help quantify your points. Do not overdo them though; people get very bored with statistics quickly.
RESEARCH the other panelists.
Yes, research the other panelists – how are you different from them, and what do you have in common? How can YOU standout?
Involve your audience: Asking for a show of hands on a specific question is a terrific way to involve your audience.
If you have a choice – be SECOND SPEAKER – avoid late comers and those that have to leave early.
Listen to what the other panelist has to say and mention one or two of their points if you can:
“As Mary said, This situation has been going on for way too long, our solution is.”
Above all – Know the audience are there to LEARN FROM YOU and they want to love you. It is up to YOU – to help them.